It's almost as real as the Maserati (yes, a real Italian car) was years ago - I suppose no-one ever bought one at 70,000,000 credits (edited for the correct number).
And you must be careful just because they only sell what is advertised.
Standard Stand Bag from the accessories section - "looking good" (but no functions)
Elite Stand Bag promises colour and logo customization (still not functions)
Phone Call - one hour of talk about "insights into the making and play of World Golf Tour" (but not about any everyday issues or future plans, and I'm guessing that you're gonna pay the phone bill for overseas calls)
Custom Avatars - design outfit and hair (any caps allowed?)
And the CC Rewards putter takes the cake: Mediocre functions, some "gold" RGB pixel combination, delivered by your own screen, and no way to sell it back.
Is as valuable as this (the picture!)
Click for the story of Ping's Golden Putter vault.