Titleist golf ball scientists and engineers are guided by the core principal of constant improvement. They spend each day in pursuit of breakthrough materials, technology and design that will provide meaningful performance gains for golfers. Their most recent efforts have given rise to the all-new Titleist Tour Soft golf balls, now available in golf shops worldwide.
For golfers demanding better feel, the invention of Titleist Tour Soft– the softest-feeling golf ball in its category – delivers a better performance experience. Tour Soft’s innovative design employs the largest core ever engineered into a Titleist golf ball. Together with its ultra-thin cover technology, Tour Soft provides responsive feel, very fast speed for commanding distance and excellent short game performance.