lonniescott711:
Woodoworkery:
OK, so what's the benefit to the company, let's just say, Callaway, putting a ceiling on what clubs WGT can program into the game.
The benefit is that they Callaway are getting paid . WGT cant use their brand name or likeness with out the brands approval .In return for that use the brands receive monetary compensation . So the decisions are joint but the brands decide which of the items they are going to allow to be represented here in the game .
Its the same for the golf courses . WGT just cant go out and shoot a course to add to the game without the approval of the course managers and owners .All items in the game are here under licenses and contract agreements with the brands being used .
I understand the golf course, that's just a given. Its the equipment that's the puzzler. The Game is here its not going anywhere, its Callaway that is getting the advertisement benefit. So why say ok you can program this set of clubs, or balls, but you cant use these, or the yellow balls. It makes no sense. But that's just my way of thinking. Seems like they are shooting themselves in the foot.