My choice of golf balls costs me 250 credits
My 60 wedge costs 200 credits
18 holes at Cabo Del Sol costs 60 credits
My driver costs 1095 credits
In this little cluster of equipment, a sleeve of 3 golf balls are worth:
-More than any wedge I play with
-More than 4 rounds of golf in Cabo
-About the quarter of the value of my driver
Now, let's extrapolate that to the real world. A sleeve of Titleist Pro V1x balls costs about $15 at my local pro shop. This means I should be able to get:
-A brand new wedge for about $12
-A round of golf in Mexico for $4.50
-And a brand new driver for about $70
(I'm sure you would all agree that these would be fantastic deals)
To put it another way. Assuming the value of the equipment was more in keeping with reality:
-a wedge for about $60
-a round of golf in Cabo for $22.50 (at that price, it probably means you had to sit through a half a day's worth of time share sales pitch)
-a new driver for $350
That would make the golf balls only $75 for a sleeve of three! (or you could be more economical and by a dozen online for probably around $250). What a bargain!
I've played everyday for the last 38 days. I reached the Master tier at level 42 and I'm close to jumping up to Tour Master. I have paid for the best equipment available to me and I have done so happily. I have dedicated embarrassing chunks of my day to this game.
I realize it's a business and not a charity, so I pay - because it value to me.
As a consumer, the recurring and disproportionate price of golf balls vs. other equipment is so tremendous, that it has ceased being cost-effective. In other words, it no longer has value to me.
At about 3 rounds per ball (none lost in the water or out of bounds), I can go through a sleeve in two days very easily. After buying new clubs (which I am inclined to do regularly because of changing availability, tee box locations, and green conditions), paying for entrance into tournaments, and greens fees. I feel that your price for golf balls exceeds what is an appropriate cost vs. benefit ratio.
I enjoy the game very much and would like to continue playing, but the price is too high. I hope your financial officers will take note of the preventable loss of revenue.